FRESH, MODERN, FRIENDLY: THE DIETRICH'S TRADE FAIR STAND AT BAU IN MUNICH
A new stand concept for Dietrich's Technology was developed and successfully implemented for BAU 2025 in Munich. The concept reflects the core competencies of one of the leading international providers of 3D CAD-CAM software and timber construction technologies. The focus of the design was on the visualization of construction and technology. Light wood and concrete decors as well as the striking Dietrich's blue create a strong corporate presence. The “construction” theme was also creatively integrated into the stand suspension to emphasize the overall image. A central point of contact was the stylish bar counter with portafilter machine, from which visitors were directed to the consultation tables. The stand featured four consultation tables, including an area for stand partner Gottlieb Nestle GmbH.
Another highlight was an exhibit from Gutex, strategically placed in the visitor aisle, as well as a presentation area with a 75-inch monitor for an impressive display of the company's content.
Following this successful appearance at BAU 2025, we are looking forward to working with Dietrich's Technology to implement its next trade fair appearance at LIGNA 2025 in Hanover at the end of May.
